Are you aware of your irrational biases?

The human brain is a marvel of nature, generating over 50,000 thoughts each day and 100,000 chemical reactions each second.

With such processing power, you might expect our judgment to be highly accurate, but this is far from the truth.

Our judgments are frequently flawed because the brain favours cognitive biases over hard evidence. Cognitive bias is the tendency to make irrational judgments in consistent patterns.

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